Gain the style confidence you deserve
… I’m a certified stylecoach from Denmark, and I am here to help you build a conscious wardrobe that brings you years of joy.
6 years ago a simple wardrobe declutter and an experiment with the capsule wardrobe system became the start of a whole new lifestyle for me, and over a number of years, something magical slowly happened. It wasn’t just my wardrobe that got decluttered. I quit my job as a commercial fashion designer because I realized, that this was not the way I wanted to contribute to the fashion industry. I decluttered my home together with my husband because we realized that a life with too many distractions and frivolous details require time, attention and maintenance that can be used with more purpose and presence elsewhere.
I became better at saying no and knowing my limits, not because “I was busy” but simply because I no longer wanted to be so busy. I learned the art of limitation in more ways than one, and allowed myself to miss out and commit more. Because you know what happens when you commit to things in life? You find more freedom. So as I made peace with my wardrobe, I started making peace with myself and my life.
It is my mission to help you discover that you can do that too, without it happening at the expense of everything that makes fashion and style the amazingly fun and creative universe it is.
Hi, I'm Signe
Thanks for being here!
I’m a 30-year-old smalltown girl from Denmark. Since 2012 I have worked actively with fashion; both as a designer and as social media manager. In the summer of 2020 I received a stylecoach certificate, after educating myself further at Stylewise Academy in Copenhagen.
Since 2015 I have helped women allover the world opening their eyes towards a more eco-friendly, inclusive and kind fashion industry where personal, sustainable and lasting style is at the core of everything I do.
Not only do I share various style guides and advice on my social channels. I also share a genuine bit of Scandinavian culture. This is a place where I can make a difference and practise positive influence. A place where I get to share my honest (not perfect) journey towards a simpler lifestyle with less waste, life as a self-employed woman and also share my love for personal style and art. I live with my amazing husband who I met 12 years ago, and together we have our beautiful daughter from October 2020, our dog Oskar and our cat Luna.
Have a look at my full resumé HERE.
I think it was incredibly exciting to have a style visit and wardrobe check made from Signe. It has given me the courage to try some new and different ways of putting my clothes together. She came up with good advice on what could add to my style, while staying true to myself. You will get a better understanding of your wardrobe and personal style, so you can learn to avoid pointless purchases that brings no good to either your own conscience or the environment.
Ida, 25 (Denmark) who you will meet in one of the cases of my online course.
I have gained a much better understanding of where my frustrations with my wardrobe come from. The gaps I have discovered within my wardrobe make it understandable that I have had a hard time putting together some gorgeous outfits and having a general coherence with my style. Now I have a better idea of EXACTLY what specific, few items will tie my humble and small wardrobe together and what the next steps to more wardrobe joy will be. That’s pretty cool!
Sheila, 32 (Denmark)